The hottest led transparent screen occupies the co

2022-08-12
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Led transparent screens occupy the commanding height of the business display field with new advantages

in recent years, with the expansion of market demand in the LED display industry and the continuous expansion of application fields, LED display products have shown a diversified development trend. As a rising star in the LED display industry, led transparent screen, with its advantages of light weight, no need of steel frame structure, simple installation and maintenance, and good permeability, has been widely used in glass curtain wall, stage beauty display, outdoor advertising, new retail and other fields, and is entering our field of vision with an eye-catching attitude. According to the prediction of relevant institutions, the market output value of LED transparent display screen will be about 87.2 billion US dollars by 2025. Led transparent screen with a new application form, the leading development of technology and the design concept close to the needs of the public make it rise rapidly in a short time, and a new blue ocean market prototype has emerged

the new advantages of LED transparent screen overturn the traditional display

outdoor advertising has always been the most important market for LED display. However, in recent years, as the light pollution problem of LED outdoor advertising screen has gradually increased, and the structural safety of LED display screen has also attracted the attention of users, the relevant institutions have become more strict in the technical standards and installation approval of LED outdoor display screen. The conventional LED outdoor advertising screen can brighten the city and release information when working, but because of its steel structure, when the LED display screen is not used, it stands in the middle, which is incompatible with the surrounding environment, which greatly affects the beauty of the city. The LED transparent screen, with its high transparency, invisible installation, highlighting and other characteristics, just makes up for the defects of the conventional LED display in this regard, and eliminates the problem of urban aesthetics to the greatest extent. In the process of application, the LED transparent screen is mostly installed behind the glass curtain wall. When it is not working in the daytime, it will not affect the surrounding environment at all. At the same time, because it adopts a new form of indoor advertising and outdoor communication, it avoids the approval of outdoor advertising

in addition, with the acceleration of urban construction, glass curtain wall, a high-end and high-grade building material, has gradually become popular. The LED transparent display screen has a very high perspective rate, which is enough to ensure the brightness requirements and viewing angle range of lighting structures between floors and glass facades. At the same time, it ensures the original lighting perspective function of the glass curtain wall. Moreover, the LED transparent display screen is light in weight, without changing the building structure, and can be directly pasted on the glass curtain wall without occupying space. In high-end application places, such as the installation of glass curtain walls in automobile 4S stores, led transparent screens can not only achieve the best transparent effect of glass, but also ensure that the interior decoration design of the store will not be affected. In the case of limited glass area, the maximum screen resolution is achieved, and the permeability effect of the glass curtain wall is guaranteed. No matter from indoors or outdoors, it can be seen at a glance, making the high-end and atmospheric place more advanced in science and technology. According to statistics, the total area of modern glass curtain walls in China has exceeded 70million square meters, mainly concentrated in urban areas. Such a huge amount of glass curtain wall is a huge potential market for outdoor media advertising

therefore, in recent years, more and more businesses prefer to use LED transparent screens to decorate glass curtain wall buildings, especially in large shopping malls, scientific and technological enterprises and other places. In terms of business display, fashion brands and high-end products also like to use LED transparent screens to set off the style of brands and products. When broadcasting promotional content, transparent background can not only increase the sense of science and technology, but also highlight the product itself, making high-end brands such as cars, fashion clothing, jewelry, etc. prefer transparent screens. The application of LED transparent screen in glass curtain wall not only has no sense of contradiction, but also because it is fashionable, beautiful, modern and scientific, which adds a special aesthetic feeling to urban architecture. Therefore, the LED transparent screen has won the unanimous recognition of everyone in the market, and has received extensive attention. It is easy to cause discoloration or bubble when it is heated above 350 degrees

there are many highlights of stage beauty display, and the permeability is particularly excellent.

there is no doubt that the use of LED transparent screen in stage beauty display is also amazing. Under the general environment of national economic development, national cultural, performing arts and entertainment activities are also more popular. The demand for LED display screens in all kinds of galas, spring festival galas, star concerts and other activities is increasing, and the LED display screen rental market is also booming. In view of the application in the field of dance beauty, we can also see a rental road belonging to the LED transparent screen. The technology of traditional LED display screen in space and lifting movement has been relatively mature, but its layout has more restrictions on lighting design. Box set, the location of lighting installation is extremely limited, so that there is a lack of atmosphere light and ambient light on the stage, which makes the stage lack the atmosphere of the scene, and it is difficult to present a perfect stage effect

the resulting led transparent screen greatly makes up for the shortcomings of the traditional LED display screen. The LED transparent screen can be built in a variety of ways according to the stage shape, and the screen can be hung in a staggered manner to show the overall in-depth stage frame. By using the transparent, light and colorful characteristics of the screen itself, it can produce a strong perspective effect and lengthen the depth of field of the whole picture. In addition, the transparent LED display makes use of the unique screen display technology and the transparent characteristics of the screen body, which can form a three-dimensional, realistic and virtual ideal space, and multi screen common display, which enhances the sense of hierarchy and motion for the image movement and stage effect of the space. Compared with the two-dimensional scene effect of the traditional LED display screen, the LED transparent screen shows the three-dimensional and realistic sense of three-dimensional space, and the visual effect is more shocking

unlike the bulky and regular appearance of traditional LED display screens in the past, the light, thin and beautiful characteristics of LED transparent screens will continue to help them open up a broader market. Under the situation of increasing display demand in various fields such as glass curtain wall, stage beauty display and outdoor advertising, the market volume of LED transparent screen will also be larger and larger

new retail creates an incremental market for LED transparent screens

in recent years, with the rise of the concept of "new retail", the digital signage industry represented by retail has expanded rapidly. Led transparent screens have played an important role in commercial retail windows, interior decoration, building facades and other fields, bringing great changes to new retail. As we all know, store window display is an important means for retail stores to display products and promote them. Led transparent screen integrates many advantages such as convenient installation, Qualcomm transparent adding long carbon fiber, light and beautiful to the mixture, perfectly solving the problem of video display in the retail industry window, and enriching the advertising style. Frost Sullivan (FS), another research institution, believes that its advertising design is very attractive

in the application of new retail scenarios, led transparent screen has its successful cases. As an internationally renowned brand, UNIQLO has already opened up a new way to discover and play with new retail by using the large LED screen. Display the commodity categories, key promotional commodities and store promotion information in the retail store through the LED large screen, so as to facilitate consumers to purchase their favorite commodities more quickly, promote consumer demand and improve the shopping conversion rate of the store. At the same time, the LED transparent screen has a novel and unique display effect, and the picture is suspended on the glass curtain wall. This playback mode saves more than 30% energy than the conventional LED display screen, greatly reducing light pollution and energy consumption

the emergence of new retail will inevitably promote the development of commercial display market, and also create a certain incremental market for LED display. There is no doubt that led transparent screen has become a dark horse in the field of LED display segmentation, and its wide application has been accepted by more and more users. This also indicates that innovation plays a key role in the field of LED display. If led transparent screen wants to achieve further development in the field of commercial display, it needs to increase scientific and technological investment and innovation, and improve products according to the terminal demand that commercial display can significantly reduce the air resistance produced by cars in the process of driving and the negative impact on the market, so that the pace of LED transparent screen's expansion will be gradually accelerated, It is expected to become an important development direction of the display industry in the future

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